What is a Real Estate CRM software?

The real estate CRM software is an industry-specific tool designed to streamline and automate the complex relationships between buyers, sellers, agents, brokers, developers, and banks. From lead generation to site visits, negotiations, sales, post-sale services, property handover, and even property management, a real estate CRM system serves as a central hub for controlling and managing the business processes of a real estate company.

How is CRM important for realtors?

Right follow-ups are key to the success of realtors. Most realtors face challenges of not organizing their team data and not being able to use the data most efficiently. Being a realtor, you may be involved in selling multiple projects, and it is very important to assign the right customers to the right employees at the right time without any delay. Advanced automation real estate CRMs' can automate your workflows to engage, progress, and automate your customer engagements, such as sending intro videos of the project, lead nurturing, automated pending follow-ups, drip campaigns, and lead re-churns to generate more site visits and sales to your business. 80% of new property sales come from referrals through existing customers because trust is paramount in real estate. With all these complexities, using real estate CRM software gives realtors the ability to manage contacts, organize schedules, monitor pipelines, and work towards closing deals effortlessly.

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Automate the Customer's Journey with AI-Powered Real Estate CRM

Find out how 500+ sales automation tools can help you increase involvement, streamline processes, and automate site visits, giving you the power to see your sales grow by leaps and bounds. We took the problems of builders and real estate agents and turned them into features that would help them sell more with less work.

  • Marketing automation that doesn't require any work from a person!
  • Centralized lead management: Make it easier to send leads and get control of your data!
  • 3-year drip campaigns: automatically engage prospects, increase site visits, and bring inactive prospects!
  • Instant Contact Capture: Auto-Assignment makes it easy to connect portals, social networks, websites, and more in minutes!
  • All-in-one sales and after-sales solutions, from getting leads to handing them over!
  • We provide customized solutions to fit the needs of your business!
  • With our Real Estate CRM Software, you can have as many users, customers, and projects as possible.
  • One-Time Payment, CRM License for Life!
Workflow automation
Workflow automation

Create the strategy to engage your customers journey

Drip Marketing
Drip Marketing Campaigns

Auto engage your un productive customers for next 3 years

Whatsapp Automation
Whatsapp Automation

One Click Send or receive whatsapp messages in CRM

Just getting started on your CRM journey?

Learn everything you need to know about finding, winning, and keeping customers with The Beginner's Guide to CRM.

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Real Estate CRM Software with Marketing Automation:

Automation can help you increase sales by engaging, following up, and driving traffic without human intervention!

Real estate CRM Software with automation features that keep track of customers talk to them, and get them involved without any help from a person. You can get more people to visit your site, make sales calls automatically, and send marketing brochures, flyers, and videos to your customers. This Automation will interest them, leading to more site visits and sales.

  • CRM instantly initiates calls between customers and sales teams, ensuring sales calls are made within minutes of lead generation for optimal conversion rates!
  • Instead of standard caller scripts, use an impactful automated video introduction to give prospects a quick look at your projects that is both dynamic and interesting.
  • Automate the lead nurturing and keep customers interested until they visit your property. This nurturing process will ensure that the trip from interest to visit is smooth and consistent.
  • You can easily automate upcoming video follow-ups to increase site visits and ensure no missed prospects, all without a person's help.
Marketing Automation
Marketing Automation

To automate the calls, followups, communications

Whatsapp Campaigns
WhatsApp Campaigns

Send Bulk Whatsapp to your enquiries With Company Logo and Name

Marketing Budgeting
Marketing Budget & Forecast

Update the marketing budgets for forecast monthly spendings

Chatbots & Auto Responders
Chatbots & Auto Responders

Auto-responses based on the keywords you have already updated

Tranquil CRM Software
Reminders / Notifications

Get reminders and notifications for the scheduled activities

Tranquil CRM Software
Bulk Whatsapp Campaigns

Send effective marketing ads to customers for lead generation

Powerful Hierarchy Based Dashboards

Powerful dashboard to view and control your team's progress cards, along with the amount spent on various sources to track the cost per sale. Analyze which sources are performing well and which are not. We have a marketing dashboard to view spending, business generated, cost per sale, and a comparison with the current month. The pre-sales team performance section allows you to view active and inactive inquiries, your team's sales conversions, how many leads remain active or inactive after a site visit, channel partners working with your company, sales generated, commissions to be paid, and the cost per sale. Telecaster analysis provides insights into the salaries and incentives paid to telecallers, the business generated through them, and your cost per sale.

Tranquil CRM Software
Sales Forecasting & Analysis

CRM can provide sales forecasting from various teams and projects

Tranquil CRM Software
Project planning & Management

Add multiple projects, availability, brochures, and assign the leads

Tranquil CRM Software
Team Hierarchy and Management

Hierarchy-based access to view their reports, authorities, and summary reports

Efficiently Manage Leads and Monitor Their History

Tranquil CRM is integrated with all the lead-generation platforms, such as portals, websites, landing pages, chatbots, IVR Calls, Social media, and other lead-generation platforms. When the lead is generated from your sources, CRM will pull the leads and assign them to respective team members, and it will generate an automated call between your salesperson and customer. CRM also sends an email and an automated video introduction about the project they enquired. All the automated and manual communications can be stored in CRM to the respective lead to monitor the history of the lead.

Lead Management
Centralized Lead Management

Auto Lead distribution to employees to avoid human delays

Lead Integrations
Centralized Lead Integrations

Real-time Integrations with sources to pull and assign the leads

Tele Caller Integration
Tele Caller Integration

Auto-looping data with a SIM-based auto-dialer

Tranquil CRM Software
Communications Integrated

One click sim-based calls, IVR Calls, SMS, email, and WhatsApp

Data Security
Data Security & Protection

High-end server data encryption, OTP-based and IP-based login

Group Projects for Lead Assigning
Group Projects to Lead Assigning

Multi-project grouping for lead assignment in coextensive

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Lead Nurturing
Lead Nurturing Process

Progress customers before they visit your property

KPF
KPF ( Key Performing Factors )

Find out how much time your team spends on calls and site visits.

CRM Accounts
Sales Accounts / Bills

Sales Scheduled amounts, received amounts and due statements

HR Management
Basic HR Management

Attendance management, Jobs mgmt, Appraisals, and more

inventory management
Inventory Management

Project Units Availability with their live status

Tranquil Channel Partner APP
Channel Partner Mobile App

Lead registration, status checks, viewing sales and commission

Tranquil Customer APP
Customer Mobile APP

Display projects and download marketing collateral with a click

Tranquil CRM Software
Buyer Mobile App Login

Customers can view purchase details, dues and site progress.

Tranquil CRM Software
Visitor Management Mobile App

Enter the visitor details of the project and assign the leads

Tranquil CRM Software
Employee Task Management

Assign any task to team members and update the files and remarks

Tranquil CRM Software
Attendance Punch-in/ Punch-out

Attendance on mobile with their location and a selfie

Tranquil CRM Software
Goal Setting & Tracking

Set targets for your teams and track their progress

Tranquil CRM Software
Sharing & Collaboration

Assign the leads tentatively to other team members to ensure progress

Tranquil CRM Software
One Click Whatsapp Templates

Use whatsapp templates to communicate with customers

Tranquil CRM Software
GSM Sim Based Build-in Dialer

In-built SIM-based dialer to log all your calls and follow-ups

Tranquil CRM Software
Cost Sheet Management

Calculate the print-ready unit sale details by editing within 2 seconds

Tranquil CRM Software
Call Tracking & Analytics

Calls are tracked with a time stamp and summary in concurrent

Tranquil CRM Software
Bulk Email Campaigns

Enabling you to send effective marketing ads to your customers

Automator is to Boost your employee productivity

The Automator will automate customer interactions and lead progression processes with the pre-defined workflows and automation you configure to engage your customers, increasing site visits and sales. It is a keyword-based system that triggers actions, replies, and updates based on customer responses 24/7. This process enables your sales team to focus on more productive tasks instead of wasting time on regular follow-ups, sending replies, emails, brochures, video quotes, location maps, and more. The Automator not only improves efficiency but also enhances accuracy and minimizes the possibility of errors, ensuring your team works more effectively.

Self Controlled Customization

Tranquil CRM allows you to do self-customizations to make the process easy and suitable for your business. You may define the lead distribution, display fields, logic for the duplication, Channel partner leads pulling and distribution, a grouping of projects for leads distribution to multiple projects simultaneously, OTP-based login, Customer Site Visit With OTP is mandatory or not, Whether the mobile number to be displayed or not, What are the fields you wanted while creating the lead, what is mandatory, approval process, access control and many more.

Centralized Document Management

You may keep all the marketing collateral, such as brochures, banners, flyers, floor plans, videos, walkthroughs, agreement drafts, and availability in one place and give access to your team members to have access to the latest files and documents accessible when it is required. You have provision to create multiple folders, and you may upload the various formats of the files. With the click of a button, you have the provision to share it in WhatsApp and email and store the history for your future records.

Sales Accounts for Invoices and Bills

As a realtor, you will be involved in sales made to builders for various projects. You may be required to generate proforma invoices and invoices to raise payment requests. In Tranquil CRM, you can create invoices based on the brokerage percentage and the commission to be paid by the builder. You can also generate an account statement for the builder to track the invoices created, amounts received, and outstanding dues. Additionally, you have the ability to update your day-to-day expenditures, salaries paid, incentives, marketing expenditures, and many other payments. This allows you to track how much money you are spending on a month-to-month basis, along with your revenue and the profit you are generating for a specific period.

Leverage In-Built Analytics to Make Data-Driven Decisions

Real-time, hierarchy-based customizable data summaries with numerous pre-built reports allow you to measure various aspects of your team’s performance, sales projections, marketing spends, ROI calculations, monthly budgeting, agent activity reports, and key performance factors. These reports enable daily, monthly, and cost-per-sale analysis, helping your organization make effective decisions to grow sales while reducing costs.

Lead Nurturing Process to Increase Site Visits

In the highly competitive real estate market, acquiring leads is expensive. If we don't maintain the right level of interest with customers, they may turn into your competitor's sales. By engaging customers from the moment a lead is created until the appointment is set for a site visit, you can configure a sequence of messages and communication channels to provide information and generate greater interest in your project. Actionable buttons can be included to engage customers more efficiently.

Get more Sales on the go with the CRM Mobile App

We are giving CRM mobile APP With Hierarchy access to view overall organization performance, Various summaries, Due Customer details, Daily Collections & bookings, Real-time tracking of your employees, Scheduling of activities to get auto-reminders, Provision to make a call, SMS, Email, Whatsapp and store the communication for the future references. External Mobile APP for New Customers to view your projects and their brochure and gallery. For Channel Partner / Agent provision to Update the customers, view their sold customers' commission eligibility. For Existing Customers, Their purchase details, scheduled payments, paid details, Agreements, and Bills. Visitor App to manage all your customer walk-ins to various sites and auto-assign to respective customer service team members.

Get ready to discover all the benefits and real estate crm software
features of our amazing Builders CRM Software.

How Real Estate CRM Software helps your employees in setting up the pitch for your conversions?

  • Build your leads
  • Personalized Interaction with buyers.
  • Automating Workflows
  • Retarget current Clients
  • Reporting & Feedback
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Hear From Our Happy Customers

I'm very pleased with the TRANQUIL CRM. It has made it easier for me to manage customer relationships and help streamline our customer service processes. The features are user-friendly and the customer support has been excellent and awesome

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Divyasri Group
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I'm very pleased with the TRANQUIL CRM software. It has made it easier for me to manage customer relationships and help streamline our customer service processes. The features are user-friendly and the customer support has been excellent. Highly RECOMMEND! HAD AN AWSOME EXPERIENCE WITH THE TEAM BEST COUSTOMER SERVICE I'VE EVER GOT

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Vishuwx Talari
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I want to suggest all the real estate companies across Hyderabad and Telangana because they are based out of Hyderabad and they doing very good customer support, we understood the differences before and after using the CRM. and they built the CRM with easy access. Thanks, Tranquil CRM

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MPH Developers
Harsha

Tranquil app is been very helpfull for me in my day to day work and coming to aishwarya she is very supportive and she will give very fast resolutions if I faced any issues. Thanks once again aishwarya for your immense support to our nexgen organization.

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Chranjeevi Chiru
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Tranquil Real Estate CRM Software is a must-have for any real estate business. It has simplified our processes, from lead generation to closing deals. The mobile app is a lifesaver for agents on the move. Plus, it's budget-friendly compared to other CRM options. We're thoroughly impressed!

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Muelan Net
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I've been using Tranquil CRM for my business, and the experience has been nothing short of exceptional. This CRM platform has proven to be an invaluable asset, streamlining my workflow and enhancing overall efficiency.

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Property Googler
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Tranquil CRM has made ease to update the daily business proposals and data. We are getting a very good support from training and development team. There have been ample support to the changes and upgrading for the requirements. Thank you.

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Anu Mol
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TRANQUIL REAL ESTATE CRM SOFTWARE FAQS

1 . What is real estate CRM Software ?
  1. In the world of best real estate CRMs agents and investors, a CRM is like a super-smart computer friend. It helps them market and sell things better. Companies can use this one-of-a-kind software to handle all of their tasks, from managing new leads to managing the whole sales process. One of the top 10 real estate CRMs is us.
2 . What are the key features?
  • Easy Management of Customers: The best CRMs group data and information about customers in a way that makes each important piece stand out. Tools are available to make it easy to understand and keep track of info. This makes it simple to look at info.
  • Working better and faster: Utilizing a CRM makes everyday chores more manageable. You are now able to work quicker and better.
  • You Get to know your people better: A CRM lets you talk to them in a way that suits them. This benefit makes customers happier and improves relationships.
  • Solutions Made Just for You: Your company is unlike other real estate sales stores. If you have a great CRM, you can change your CRM to fit your needs. It has useful functions and tools for getting things done.
  • Great at getting things done: Sales work involves a lot of jobs and problems. CRM only for agents makes things run more smoothly, automates chores, and speeds up your work. You can then focus on making sales and taking care of clients.
  • Problem-Solver: CRM knows what's wrong in your sales and is ready to fix it. You can't use it with any other tool; it's only meant to help you overcome your problems.
  • Choosing the right CRM is an investment in the growth of your Closures. This answer is made to understand your Sales, deal with your problems, and give you the tools you need to do well. Picking a CRM that works with your business is a smart move to help you be more productive and reach your goals.
3 . What are the benefits of Real Estate CRM Software?
  • Full Support: Real estate CRM will be there for you while you buy. Powerful CRM helps with everything, from getting ready for a sale to following up on it. This term refers to how these systems can grow with your sales.
  • Scalability: This means that these systems can grow with your business. As your sale grows, this tool makes it easy to keep track of people, processes, and tech stuff.
  • Efficiency: A good Real Estate CRM puts all the critical features, data, and insights in one place that is easy to use. This feature helps developers and traders do their jobs better so they can focus on sales instead of everyday tasks.
  • In short, CRM is a handy tool that helps your business grow and run more smoothly. It also frees professionals to focus on what they do best: making sales and growing their businesses.
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